Jan 15, 2011

Stories Sell, and You Want to Sell More, Right?

Stories Sell, and You Want to Sell More, Right?
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Insurance Journal's Academy of Insurance

Stories Sell! And You Want to Sell More, Right?

In this two-part course you learn how to craft a marketing message that will quickly position your agency as the trusted advisor to which customers naturally gravitate.

Are you able to communicate your quality and value to your prospects? What is the best way for you to communicate quality and value? Bill Whitley, a nationally recognized speaker and writer, answers this and other questions in his two-part series beginning Wednesday, January 19.

Whitley is the author of several books focused on sells, including, "Art of the Rainmaker," "Story Selling in the Connected Economy" and "Eight Secrets of the Top Performing Agents," a book researched and written specifically for insurance agents.

In this two-part course you learn how to craft a marketing message that will quickly position your agency as the trusted advisor to which customers naturally gravitate. Best of all, Whitley teaches you and your team how to effortlessly deliver this messaging to prospects.

Homework: Following the first class, students will be asked to develop their unique client attraction story. These stories will be submitted to Bill for use as coaching tools during the second class.

Special pricing until Monday, January 17:
Regular price: $199
Special price to attend BOTH classes: $139


Regular Price: $199
BOTH classes: $139
Register Now

Participants learn how to:
  • Immediately position your agency as a trusted advisor and valuable risk manager
  • Create a Client Attraction Conversation that is easy to deliver
  • Develop a Client Attraction Story that effortlessly communicates your value
  • Use these two powerful tools to create authentic enthusiasm about you and your value
  • Transition from selling to helping and advising, the most powerful position in sales
When you register, you also get:
  • Access to each live class
  • Question & Answer session after each class
  • Recording of the webcast, so you won't miss any of the content
  • Audio download of the webcast
  • Presentation slides download
Join us live, online:
  • Part One: Wednesday, January 19
  • Part Two: Wednesday, January 26
  • Live classes start at 10:30AM Pacific / 1:30PM Eastern
  • Instructions and reminders will be emailed to all registrants

Special pricing until Monday, January 17:
Regular price: $199
Special price to attend BOTH classes: $139


Regular Price: $199
BOTH classes: $139
Register Now

Any Questions?

If you need help or would like to submit a question to the instructors before the webcast, send an email to webcasts@insurancejournal.com.



Insurance Journal
3570 Camino del Rio North, Suite 200
San Diego, CA 92108
(800) 897-9965
Copyright © 2011 by Wells Publishing, Inc.

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